http://www.frankpipolo.com/landing-page-design-is-your-form-killing-you/ 15+year search engine marketing optimization specialists - Stay up to date on all internet marketing services such as SEO, Paid Search Marketing, Social Media Marketing, Landing Page Optimization, E-Mail Marketing, and more! Sat, 23 Jul 2011 12:49:32 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.frankpipolo.com/landing-page-design-is-your-form-killing-you/comment-page-1/#comment-361 Marco Fri, 19 Mar 2010 14:27:10 +0000 http://www.frankpipolo.com/?p=351#comment-361 Great post Frank. I agree, forms should be short and sweet in order to gather just enough information. On your first example though, I think there are 2 issues with the button. Number 1: There is not enough contrast between the button and the background. It doesn't even look like a button, more like an extension of the orange border. Number 2: There is no strong call to action on the button itself. It just reads "submit". Great post Frank. I agree, forms should be short and sweet in order to gather just enough information. On your first example though, I think there are 2 issues with the button. Number 1: There is not enough contrast between the button and the background. It doesn’t even look like a button, more like an extension of the orange border. Number 2: There is no strong call to action on the button itself. It just reads “submit”.

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